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How Fire Chiefs Can Communicate Effectively with Elected Officials and Senior Leadership

Available On-Demand

Hosted By

Darrell Reid

In a fire department, communicating effectively to your stakeholders is a foundational skill that is required to ensure departments can successfully make the case for needed resources and funding.

In this free, one-hour webinar, Darrell Reid shares what he’s learned from his work on both sides of the table: as a fire chief making the case, and as a Chief Administrative Officer strategically bringing forward initiatives for the consideration of elected officials.
In this free, one-hour webinar, Darrell Reid shares what he’s learned from his work on both sides of the table: as a fire chief making the case, and as a Chief Administrative Officer strategically bringing forward initiatives for the consideration of elected officials.
In this free, one-hour webinar, Darrell Reid shares what he’s learned from his work on both sides of the table: as a fire chief making the case, and as a Chief Administrative Officer strategically bringing forward initiatives for the consideration of elected officials.
You’ll walk away with practical strategies to make your message land with elected officials and senior administration.
What You’ll Learn:

  • How to present data in a way that resonates for elected officials and senior administration
  • What elected officials look for—and what turns them off
  • Simple ways to structure your message for clarity and impact
  • How to build trust and credibility through your presentations
  • Real-world examples from both the firehall and city hall

• Darkhorse Response turns raw incident data into decisions you can act on. Fast. No more spreadsheet scrambles—just sharp, visual insights that help you save time, money, and lives.

• Darkhorse Risk lets fire and emergency services map community risk in days, not months. It blends national and local data to reveal risk hotspots, back evidence-based action, and defend your decisions.

These tools reflect what we stand for: smarter resource use, stronger public safety, and real progress in risk reduction.

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